Community Development Banking List
03-26-2010, 08:46 AM
Original message from: penney@aceloans.org
Free Webinar:
Strategies to Market Your Green
Microenterprise Program
Join us for a Webinar on April 8
<https://www1.gotomeeting.com/register/884082625>
Space is limited.
Reserve your Webinar seat now at:
https://www1.gotomeeting.com/register/884082625<https://www1.gotomeeting.com/register/884082625>
How do you create a green brand and message for your new or existing green
microenterprise program? Green messaging can be a powerful way to
differentiate your nonprofit and products and services in the market and
inspire employees, clients and stakeholders.
In this free webinar we will discuss the benefits of creating a strong
and separate identity for your green microenterprise program.
Specifically, we will:
- define sustainability as an outcome for
your work
- build client awareness of green as
viable strategy
- attract new funding
- engage new partners
- and more
We will walk you through a process to define your green initiative:
- who, what, where, how (target market
info and ideas)
- different approaches (examples) - broad
vs sector, multi-purpose vs single
- financing and TA mix
We will highlight emerging leaders in the field that are "doing it right"
in terms of their branding, messaging and marketing!
The webinar will be led by Liz Penney of Appalachian Community
Enterprises, Inc., an SBA Microlender and CDFI. ACE has created Georgia
Green Loans, an innovative statewide platform for green loans. She will
be joined by Jason Friedman, Principal of Friedman Associates. He is a
nationally known for his expertise in helping microenterprise
development, CDCs, and CDFIs to increase effectiveness, performance and
sustainability.
The webinars are funded in part through a grant award with the U.S. Small
Business Administration Program for Investments in Microentrepreneurs
Program (PRIME).
Title: Free Webinar: Strategies to Market Your Green Microenterprise
Program
Date: Thursday, April 8, 2010
Time: 2:00 PM - 3:30 PM EDT
After registering you will receive a confirmation email containing
information about joining the
Webinar.
System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP, 2003
Server or 2000
Macintosh®-based attendees
Required: Mac OS® X 10.4.11 (Tiger®) or newer
Elizabeth Penney
Director of Community Outreach
Appalachian Community Enterprises
770-718-8992 (cell)
www.aceloans.org
www.georgiagreenloans.org
Free Webinar:
Strategies to Market Your Green
Microenterprise Program
Join us for a Webinar on April 8
<https://www1.gotomeeting.com/register/884082625>
Space is limited.
Reserve your Webinar seat now at:
https://www1.gotomeeting.com/register/884082625<https://www1.gotomeeting.com/register/884082625>
How do you create a green brand and message for your new or existing green
microenterprise program? Green messaging can be a powerful way to
differentiate your nonprofit and products and services in the market and
inspire employees, clients and stakeholders.
In this free webinar we will discuss the benefits of creating a strong
and separate identity for your green microenterprise program.
Specifically, we will:
- define sustainability as an outcome for
your work
- build client awareness of green as
viable strategy
- attract new funding
- engage new partners
- and more
We will walk you through a process to define your green initiative:
- who, what, where, how (target market
info and ideas)
- different approaches (examples) - broad
vs sector, multi-purpose vs single
- financing and TA mix
We will highlight emerging leaders in the field that are "doing it right"
in terms of their branding, messaging and marketing!
The webinar will be led by Liz Penney of Appalachian Community
Enterprises, Inc., an SBA Microlender and CDFI. ACE has created Georgia
Green Loans, an innovative statewide platform for green loans. She will
be joined by Jason Friedman, Principal of Friedman Associates. He is a
nationally known for his expertise in helping microenterprise
development, CDCs, and CDFIs to increase effectiveness, performance and
sustainability.
The webinars are funded in part through a grant award with the U.S. Small
Business Administration Program for Investments in Microentrepreneurs
Program (PRIME).
Title: Free Webinar: Strategies to Market Your Green Microenterprise
Program
Date: Thursday, April 8, 2010
Time: 2:00 PM - 3:30 PM EDT
After registering you will receive a confirmation email containing
information about joining the
Webinar.
System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP, 2003
Server or 2000
Macintosh®-based attendees
Required: Mac OS® X 10.4.11 (Tiger®) or newer
Elizabeth Penney
Director of Community Outreach
Appalachian Community Enterprises
770-718-8992 (cell)
www.aceloans.org
www.georgiagreenloans.org